Communication Arts (Bachelor's)
A bachelor’s degree in the field of communication provides students with the skills and strategies needed in the business world, such as creating and delivering effective presentations, crafting a well-reasoned argument, and building and enhancing dialogue between people and groups. The Bachelor of Arts in Communication Arts prepares graduates to solve problems, resolve conflict, and increase communication options. A communications degree, offered online or on campus in the evenings, or in a combination of both, allows students to explore how the media, entertainment industry, and commercial institutions affect individuals and society. In addition, you will enrich your understanding of verbal and non-verbal communication, such as writing, speaking, and body language; and you will learn how to use art, photographs, and other media in presentations. Complete your bachelor’s degree with a major in communication arts to improve your written and verbal skills for your own personal and professional development. The communications degree requires an integrative project, in which you will synthesize your studies and demonstrate your communication skills.
Bachelor of Arts Completion Program Outcomes
The Bachelor of Arts Completion Program was developed with the input of business, government, and community leaders, and was designed to bring about learning outcomes critical for your success at work and in living a satisfying and productive life. According to the National Association of Colleges and Employers, the top skills and qualities sought after in job candidates by employers include: verbal communication skills, strong work ethic, teamwork skills, analytical skills, and initiative. These skills are developed in the Bachelor of Arts Completion Program, through six critical outcomes that will have a lasting effect throughout your career and personal life:
- Creativity: the ability to conceptualize and rework problems and to generate solutions to those problems
- Critical thinking: the skill of analyzing and defining issues, developing an appreciation for multiple viewpoints, and generating well−crafted arguments
- Knowledge utilization: the ability to find useful information, ideas, concepts, and theories, to synthesize them and build on them, and to apply them in the workplace as well as personal life
- Decision making: the ability to analyze options and outcomes for decisions in terms of their values and effects and to make decisions that are rational, legal, and ethical
- Empowerment: the confidence that comes from knowing how to act, when to act, and how to respond to the opportunities and constraints that affect your efforts to get things done. With a sense of empowerment comes the ability to lead and bring about change for the good
- Effective communication: knowing your audience and learning how to empathize with it; reading, writing, and speaking effectively; making presentations that are persuasive and entertaining; and arguing to powerful effect
Common Learning Experience
- CA 2050 - Effective Communication
- CA 2100 - Creativity and Innovation
- LOS 2050 - Organizational Behavior
- LOS 2100 - Leadership
- PPSS 2050 - Ethical Decision Making
- PPSS 2100 - Concepts of the Public Good
- ST 2050 - Scientific Method
- ST 2100 - The Digital Age
- GS 2050 - 21st Century Global Issues
- GS 2100 - The Past as Prologue
Major Courses
- CA 3050 - Media and Society
- CA 3100 - Cross-Cultural Communication
- CA 3150 - Effective Presentations
- CA 3200 - Art and Interpretation
- CA 3250 - How the Body Talks
- CA 3300 - Creating Dialogue
- BACP 3350 - Directed Research
- BACP 3400 - Civic Engagement
- BACP 3450 - Integrative Project Design
- BACP 3500 - Integrative Project
BACP Electives
- LOS 3050 - Financial Management
- LOS 3100 - Entrepreneurship
- LOS 3150 - Working in Groups and Teams
- LOS 3200 - Cross-Cultural Leadership
- LOS 3250 - Learning in Organizations
- LOS 3300 - Project Management
- ST 3050 - Quantitative Reasoning
- GS 3050 - Economics and Finance
- GS 3100 - Understanding Internat'l Trade
- GS 3150 - Global Politics
- GS 3200 - International Peace and Security
- GS 3250 - Society through Novel and Film
- GS 3300 - Human Geography
- ENVU 3100 - Environmental Law, Regulations, and Policy
- ENVU 3150 - Environmental Decision-Making
- ENVU 3200 - Ecology and Ecosystems
- ENVU 3250 - Natural Resource Management
- ENVU 3300 - Sustainability Issues and Solutions
- GLBL 3200 - Transportation Modes and Nodes
- GLBL 3250 - Supply Chain and Logistics Systems
- GLBL 3300 - Transportation and Public Policy Issues
- GLBL 3350 - Transportation Safety and Security
- ICT 3100 - Systems Analysis and Design
- ICT 3300 - Programming and Data Structures
- ICT 3400 - Database Fundamentals
- ICT 3500 - Web Fundamentals
- ICT 3800 - Network & Internet Fundamentals
Careers in Bachelor of Arts in Communication Arts
Public Relations Specialist, Advertising Manager, Promotions Manager, Advocate/Activist, Trainer, Fundraiser, Writer/Editor, Event Planner, Human Resources Administrator, Media Relations.
By 2018, a college education will be required for 63% of jobs
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- Request additional information
- Ask a question
- Email University College or call 303-871-2291 or 800-347-2042

