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COMM 4515 (4 credits)

Developing Communications Solutions with AI Tools

Building upon previous coursework, this course emphasizes leveraging AI tools effectively to address real-world communication challenges. By engaging with real-world case studies and industry best practices, students will gain actionable insights into designing and implementing AI-driven communication strategies that drive engagement, enhance audience segmentation, and optimize content delivery across various platforms. This course empowers students to not only understand the strategic implications of AI but also to apply these cutting-edge tools effectively in diverse communication contexts, preparing them to lead innovation and deliver impactful solutions in today's digital communication landscape. Prerequisite: ICT 4700 and COMM 4510

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Technology Fee: $4/credit hour for each class taken for credit


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Please check Canvas one week before class begins for any pre-class assignments.