This course explores how companies can and do use data analytics in an era of sustainability and ever-increasing complexity to manage their businesses more effectively. The course has a managerial focus rather than a technical one. Students do not need a statistics or analytics background. It is designed to provide managers with sufficient background on the potential value of data analytics, the business process change associated with data analytics, and the underlying technologies to enable them to interface effectively with analysts and data scientists. A key component of the course is developing a pilot project or business case for an analytics project of your choice.