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Has your work situation shifted since the beginning of the COVID-19 pandemic? Maybe you’ve found yourself furloughed or out of work and are on the hunt for another opportunity. Maybe there’s a new promotion on the horizon and you’re preparing for the interview process. Perhaps you’re just looking for something new. If so, you’re probably tuning up your resume, working on your elevator pitch, and building your interview skills.

What happens next? If you’re invited for an interview, be it phone, Zoom, or in person, how will you transform your elevator pitch into an impactful, memorable story that opens the door to your next career move? 

There are some important practices to remember when telling your story during an interview or networking event. You need to be concise, but specific. Bringing truth and authenticity to the interaction helps the listener connect with you. The ability to tell your story brings your resume to life and helps make you memorable. Perhaps most importantly, telling your story develops your personal brand; it helps your listener know what you care about, what you’re good at, and why you want to work for them.

A good story draws us in, persuades us, and makes us want to know more. This is exactly the sort of environment you want to create during an interview. If you’ve found yourself in a season of change and want to learn more about crafting your story, join the Center for Professional Development at the University of Denver for Storytelling for Your Career Transition, a two-night course designed to help you develop impactful and memorable content to take your career to the next level. Visit http://ucollege.du.edu/story for more information.