Master’s Concentration
Arts and Culture Marketing
Cultivate audiences for arts and culture programming through the use of strategic marketing. In this program, you’ll learn to plan, sustain, and develop marketing initiatives on behalf of arts and culture organizations, helping to build awareness and loyalty to both nonprofits and for-profits in the sector. From digital communication to traditional promotional efforts, learn to launch and assess successful marketing campaigns.
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Top-ranked, career-focused education in a flexible format.
At a Glance
Classes Begin
January 6
Term Length
10 Weeks
Master's Tuition
$835 per credit hour
Asynchronous and Hybrid Online
No GRE or GMAT
As few as 18 months
Top-Ranked University
U.S. News & World Report Rankings
Talk to an Enrollment Manager
Chris Heriza
303-871-4785
Schedule an appointment
Email me
Skills You’ll Learn
Curriculum
Master of Arts in Arts and Culture Management with a concentration in Arts and Culture Marketing requires completion of 48 credit hours (12 courses).
5
Core Courses
4
Concentration
Courses
3
Elective Courses
Featured Instructors
Sample Schedule
Plan out your schedule and determine your preferred timeline for completing your master's degree—finish in as few as 18 months or take up to five years.
Interested in a graduate certificate?
Explore our four and six course graduate certificates in Arts and Culture Marketing.
Take a Course Before You Apply
We know how important it is to get started when you’re ready and that’s why you can enroll in a course before you officially apply.
Career Outcomes
Predicted outcomes for graduates of Arts and Culture Marketing
Job Titles
Arts Advocate
Arts Program Director
Community Arts Manager
Event Planner/Promoter
Gallery Owner
Government Arts Program Manager
Program Manager Salary: National Average
$86,065
(Glassdoor.com)
Get Ahead with Career Services
One-on-one career coaching and mock interviews
Job database dedicated to DU students and alumni
Résumé and cover letter guidance
Hear from Our Students
Theme: Job Satisfaction
Personal and Professional Growth
“The return on investment for the education is invaluable. Things that I would be working on for my day job, I could apply in to classes. It was a direct connection to the work I was already doing.” —Tim Vacca, graduate.
Flexible Online Classes
We understand the demands of balancing work, friends and family, and school can be challenging. That's why at University College, you can complete your program entirely online. Our online learning platform makes it easy to work anywhere at any time.
Accreditation
Higher Learning Commission
University College programs maintain the highest level of accreditation offered by The Higher Learning Commission, one of the regional accrediting bodies recognized by the federal government. The University of Denver and all of its academic programs are regionally accredited by this commission, and regional accreditation is the highest standard for universities in the United States.
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