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MALS 4286 (4 credits)

Social Media and Digital Marketing for Arts and Culture

Marketing arts and culture in the digital age is an art unto itself. Today's arts marketers are expected to produce visual, audio, and written content that matches the quality of the art, on stage or in the gallery, or the cultural programming presented to the public. This course provides students with a framework for planning, producing, executing, and measuring the impact of digital campaigns that build communities around art and culture.

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Sections: Spring Quarter 2024

CRN 5137
Credits
4
Dates/Time/Location
Format
Online Asynchronous
Instructor
Lynch, Lauren L.

Sections: Spring Quarter 2024

CRN 5349
Credits
4
Dates/Time/Location
Format
Online Asynchronous
Instructor
Cartwright, Traci K.

Sections: Autumn Quarter 2023

CRN 5137
Credits
4
Dates/Time/Location
Format
Online Asynchronous
Instructor
Lynch, Lauren L.

Sections: Autumn Quarter 2023

CRN 5349
Credits
4
Dates/Time/Location
Format
Online Asynchronous
Instructor
Cartwright, Traci K.

Tuition Rate

Per Credit:

 


Additional Fees
Technology Fee: $4/credit hour for each class taken for credit

Questions?

Be Ready

Make sure you have the correct textbooks and/or materials.
Join the Classroom

Please check Canvas one week before class begins for any pre-class assignments.